Wise Practice Podcast

Wise Practice Podcast is dedicated to helping faith-based practice owners find solutions to their multifaceted business problems. Join Whitney as she covers all the topics you need to succeed and does it all with a twist of faith.


Rachel Bond Rachel Bond

WP209 | It Might Be Your Website, Not Your Marketing with Daniel Fava

Whitney Owens welcomes back Daniel Fava, founder of Private Practice Elevation, to discuss how your website could be limiting your marketing results. Together, they explore what helps visitors take the next step, which numbers deserve your attention, and how AI is changing the way potential clients find therapists.

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Rachel Bond Rachel Bond

WP205 | Rethinking the Traditional 60/40 Split with Brittany Schank, LCSW

Whitney Owens sits down with returning guest Brittany Schank, LCSW and owner of Solace Counseling, to talk about why the traditional 60/40 split model stopped working in her group practice. Brittany shares what it was like to realize her clinicians were sometimes taking home more than she was, why the numbers were no longer sustainable, and how she transitioned toward salary and per-session pay.

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Rachel Bond Rachel Bond

WP202 | The Free Google Tool Most Practice Owners Aren't Using with Mary Walker

In this episode, I’m joined by Mary Walker of Simplified SEO Consulting to break down Google Search Console and show practice owners how to use it to understand what’s happening with their website. We look at real data from my own counseling practice, including impressions, clicks, search queries, average position, and which pages are gaining or losing traction.

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Rachel Bond Rachel Bond

WP199 | The 10 Most Common Mistakes I See Practice Owners Make

In this solo episode, I’m sharing 10 mistakes I regularly see practice owners make, including trying to do everything themselves, making decisions based on emotions instead of data, chasing shiny objects, waiting too long to hire, and avoiding difficult conversations.

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Rachel Bond Rachel Bond

WP198 | The 12 KPIs Every Practice Owner Should Track

In this episode, I’m sharing the 12 key performance indicators, or KPIs, that every private practice owner should be tracking. These numbers can help you identify problems earlier, make calculated decisions, understand whether your marketing is paying off, and create more consistent growth in your practice.

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Rachel Bond Rachel Bond

WP197 | The Hidden Reason Your Practice Isn't Growing

In this episode, I’m talking about why community may be the missing piece in your practice growth. I’m sharing how support, accountability, and honest feedback changed my own journey from solo practice owner to group practice leader.

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Rachel Bond Rachel Bond

WP196 | 5 Habits of the Most Successful Practice Owners

In this episode, I’m sharing five habits I consistently see in effective practice owners. We’re talking about staying consistent, developing leaders instead of simply managing employees, knowing your numbers, expecting change, and staying grounded in your faith.

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